Archive for December, 2011

12 Crucial Consumer Trends for 2012… trendwatching.com

In 2012, much as in previous years, some brands may be staring into the abyss, while others will do exuberantly well. And while we can’t offer any help to defaulting nations or bankrupt companies, we do believe that there are more opportunities than ever for creative brands and entrepreneurs to deliver on changing consumer needs. From Canada to Korea. Hence this overview of 12 must-know consumer trends (in random order) for you to run with in the next 12 months. Onwards and upwards: read on… Source: www.trendwatching.com. One of the world’s leading trend firms, trendwatching.com sends out its free, monthly…

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The Promise of Entrepreneurship… is bigger always better?

We are made to believe that when it comes to business success, bigger is always better. In our super-sized, consumption-oriented culture, not even small business is exempt from the pressure to grow for growth’s sake. We fixate on top-line revenue growth and increasing numbers of employees and locations. We pepper entrepreneurs with questions such as, ‘What are your plans for expansion? What’s next? How many cities will you go to?’ instead of asking what their goals are or why they started their business in the first place. When talk about growth we focus on speed, not sustainability. When we talk…

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“The World Needs Female Entrepreneurs Now More Than Ever”…

Indeedy, it does! The key point I’d like to point out in this fine article is this: Becoming an Entrepreneur does not require any shifts in corporate culture. In fact, becoming a Business Owner does not require changing any societal norms at all. It does require however a distinct shift in your own internal thinking in combination with your family’s particular circumstances. So… why not be opportunistic and bold in 2012, and become a “3%” member? (refer last post) You can always tap into the entrepreneurial mothers group if you need support…  

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3% of women-owned businesses make $1million or more a year; so why are you in your Mother of a Business?

As featured on the Ruby Connection… A little while ago, I came across this… according to recent statistics in the Wall Street Journal from the Center for Women’s Business Research in the U.S., there is only 3% of women-owned businesses with a revenue of $1million or more in The Million-Dollar Club… (and I bet that percentage is a whole lot smaller again if being the only breadwinner for the family is also taken into account). Only 3%, is that all I hear you say? Given that 7-figures is the turnover my Mother of a Business was doing at time of…

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Ho Ho Ho! the beauty of being a solo Business Owner at Christmas…

Bit of fun… Being a one person ltd company: I can have a Christmas party for all employees (me); invite my wife or partner (but not both!) spend and get tax relief on it. there is no taxable benefit in kind as I stayed with the rules If I had tried to spend out any other way then I could easily be paying a marginal FBT. So I can take the partner out for a nice meal knowing that the tax man is effectively funding our meal (and they don’t need to know that either). I feel good, partner feels…

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