Focus and brilliant execution…so much more effective than a Big Idea!

Posted by on August 20, 2010 · Leave a Comment 

The Fallacy of the Great Idea By Trevor Ginn for ChangeThis.com is right on the money. Not only will focus and brilliant execution get you a long way, being bold and opportunistic will get you that much further again. None of which require a Big Idea, just lots of small adapted ones, that keep you progressing towards your ultimate whatever!

Many entrepreneurs feel that they cannot start a business without a great idea. They believe it will be impossible to succeed without a completely new concept, as the market will already be cornered by established businesses. Only by venturing into uncharted territory can they achieve their dreams. This is the fallacy of the great idea.
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The simple truth is that it is quite possible to create a thriving business without a big idea. In fact, starting up with a tried and tested concept is very sensible. The real key to success is focus and brilliant execution. Yes, the world needs people with grand ideas who are willing to take big risks to further progress, but the world also needs small businesses creating jobs, and entrepreneurs should not be embarrassed about not having a claim on originality… read on

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My story is one of being unemployed, homeless and a pregnant singleton who has morphed into the entrepreneurial mother®; by building & SELLing her 7-figure Mother of a Business, all in guilt-free school hours. If you're a mother, an aspiring primary breadwinner! and building your Mother of a Business as an asset to sell ... then the entrepreneurial mother® blog is for you. Why? specialising in "Connecting the Dots" is what building a Mother of a Business is all about. What I know for sure is that Business gives you Lifestyle, to be the Mother you long to be... So no surprise (I say modestly) that I now get many asking me how I did it and how I still do it. That's why this blog was born. It's my way of being able to reach as many of you as possible and making the most of the time I have available. Now is the time to embrace being deliberately entrepreneurial about how and why we do what we do. I look forward to e-meeting you... Denise Hall the entrepreneurial mother®

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