If you are in Professional Services, Don’t Forget your #OnlineStrategy (especially if you want to Sell)

 

 

 

What many professional services firms are forgetting… being complacent and not moving with times make it almost impossible to Sell your Business. But then you knew that, right?

 

 

 

Professional services firms are known as the “safest” b2b marketers, only second behind that of the medical industry.

Still stuck in the dark ages, many professional services firms still believe that ’good work speaks for itself’and “you need to find the clients pain” ensuring that they keep it “safe” when embarking on marketing of any kind, rather than looking deep into customer insights to drive leads and create more sustainable client relationships.

What professional services firms are forgetting is that while they may still be on track to achieving their sales goals, being complacent and not moving with the times, will make it almost impossible to stay competitive.

It use to be that you hire the law firm that your parents used or a trusted friend recommended and that was it. No price comparison, no searching for other options and no real negotiation.

Content Driven Professional Services Marketing Download

marketingeyeatlanta.com 

Related posts:

  1. 5 metrics that sit very nicely in your #OnlineStrategy , especially critical for #exitstrategy to #sellbusiness appeal
  2. “Stickier” products and services are not the only way to Grow Business…
  3. aCE talentNET – The Professional Edge September08

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About theEmother
Denise Hall is an ex-Business Owner turned Exit Strategist and Business Finisher to Women Business Owners of the world. She knows how to play the "Finish Unfinished Business" game like no other. According to recent statistics from the Center of Women's Business Research USA, only 3% of women-owned businesses reach $1million revenue or more. Include women who are the primary breadwinner as well, no doubt that % is even lower. Denise is proud she features in both categories. In addition, Denise sold her 7-figure business in July 2011 for above market value. Blend this breath of experience and execution together with her sense of humour, and you can see why Denise is sought after. From building a "Mother of a Business", to finding a way to GET OUT as profitably and painlessly as possible, Denise paints a picture enabling all to see what needs to be done, and how to do it. http://www.theentrepreneurialmother.com.au/media.php

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