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The Four-Letter Word That Makes You and Your Work Irresistible…

For ChangeThis.com By Mark Sanborn

Some years ago I wrote a book about an extraordinary individual who loves his work. My editor at the time deleted the word love every place I used it. Instead, he suggested using the phrase ‘generosity of spirit.’

‘Why not love?’ I inquired.

‘Because the word love freaks out businesspeople,’ he responded.

I couldn’t agree more (great title too!)
Do you agree? read on

Related posts:

  1. Decide to Say Sorry: The “Peace Process” for Growing Your Business
  2. Alain de Botton – The Pleasures and Sorrows of Work
  3. Generation G – trendwatching.com

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