by theEmother | Aug 23, 2010 | business ideas & thinking, so you think you're in business
A quick one today…
I have just enrolled in a 1-day event called “Wealth from Marketing”, so I thought I would share it with you also…
This event is bringing together 3 marketing legends including:
* Jay Conrad Levinson – the father of Guerrilla Marketing and
* Joel Roberts, one of the best Media & Communications experts in the world.
It’s a once-in-a-lifetime event. If you want to join me, I have organised a free ticket for you, valued at $597.
Just click on the link below to get your tickets, with my compliments:
http://www.wealthfrommarketing.com.au/?af=CLO2037965
I hope to see you there
DeniseHall
the entrepreneurial mother®
by theEmother | Aug 20, 2010 | business ideas & thinking, so you think you're in business
The Fallacy of the Great Idea By Trevor Ginn for ChangeThis.com is right on the money. Not only will focus and brilliant execution get you a long way, being bold and opportunistic will get you that much further again. None of which require a Big Idea, just lots of small adapted ones, that keep you progressing towards your ultimate whatever!
Many entrepreneurs feel that they cannot start a business without a great idea. They believe it will be impossible to succeed without a completely new concept, as the market will already be cornered by established businesses. Only by venturing into uncharted territory can they achieve their dreams. This is the fallacy of the great idea.
[…]
The simple truth is that it is quite possible to create a thriving business without a big idea. In fact, starting up with a tried and tested concept is very sensible. The real key to success is focus and brilliant execution. Yes, the world needs people with grand ideas who are willing to take big risks to further progress, but the world also needs small businesses creating jobs, and entrepreneurs should not be embarrassed about not having a claim on originality… read on
by theEmother | Aug 17, 2010 | entrepreneur trends (past & present!), inspiring women, so you think you're in business
Reading through Tony Featherstone’s article “The Planet of Women” this morning in TheAge.com (which is well worth reading I might add), he brought this to my attention…
As reported in the July/August 2010 ATLANTIC MAGAZINE…
Earlier this year, women became the majority of the workforce for the first time in U.S. history. Most managers are now women too. And for every two men who get a college degree this year, three women will do the same. For years, women’s progress has been cast as a struggle for equality. But what if equality isn’t the end point? What if modern, postindustrial society is simply better suited to women? A report on the unprecedented role reversal now under way— and its vast cultural consequences… read on
What if modern, postindustrial society needs to be remoulded to suit the Lifestyle that women aspire to, and that men will also definitely benefit from?
What if all considerations of Life were treated equally as importantly, without there being the lop-sided tilt towards work as it is now?
What if all the entrepreneurial mothers, who have left work as we know it to pursue their own version of what that Life needs to look like, were encouraged to return to the corporate jungle to re-vegetate and re-establish the equilibrium?
Replacing women with men will not be the entire answer, we know that. But to keep doing things as we have always done them will not rectify the straining issues right now either. At least the conversation has started…
by theEmother | Aug 12, 2010 | business ideas & thinking, entrepreneur trends (past & present!), so you think you're in business
A little while back, trendwatching.com gave us a light-hearted yet insight-heavy video edition of their trend report, featuring consumers from all over the world speaking their minds on a variety of trend topics. After all, one consumer video sometimes says more than a 20-page Trend Briefing 😉 Enjoy!
Source: www.trendwatching.com. One of the world’s leading trend firms, trendwatching.com sends out its free, monthly Trend Briefings to more than 160,000 subscribers worldwide.
by theEmother | Jul 31, 2010 | aCE talentNET, entrepreneur trends (past & present!), so you think you're in business
The latest informative edition of the Professional Edge from aCE talentNET, read on for the up-to-date thinking in Organisational Development…
From the desk of the Head Corporate Talent Agent, Deirdre Gruiters…
It’s probably boring to start my meanderings with yet another “well what a busy month it’s been” but alas when the cap fits….?!!! But the interesting fact is that the work that has and is keeping aCE talentNET busy over the past 6 months is quite different to the past. Yes, we continue to support our clients with one off needs for consulting and facilitation resources and deliver on our important long term contracts, but we are also being asked to assist in a more strategic way by working more closely with HR and L&D senior executive. These conversations include being part of Panel arrangements where we are working with Government Departments to source the best-fit HR and Learning resources to deliver on key initiatives as well as working with large Corporates to source a pre-approved stable of consulting resources to be ready to go at very short notice to resource priority Business Unit programs.
This later approach in particular allows a client to avoid the delays often experienced when selecting, recruiting and onboarding for contract resources. The upside means that a pre-approved pool of consultants is able to become familiar with the organisation culture, processes, procedures, policies and are able to hit the ground running when appointed to a project role. The client also avoids the time consuming advertising and selection process and the risk that goes with appointing an unknown and untested consultant. The downside is…. well I’m yet to find one! If these strategies are of interest to you and or your clients you know where to find us!
An observation based on the web poll question from last month… more than 50% of you said that last year’s turnover did not show a significant increase. To ensure this financial years turnover is a lot healthier I strongly recommend you avail of all that is offered in the AdvantEdge, in particular the Referral Program. Only today, we’ve received another from one of our consultants, and assuming all works out as planned, it will be very beneficial for all parties.
As always we have some interesting articles for you this month… so keep reading!
Deirdre
and to continue… click here
