All posts tagged strategy

why start with an Online Strategy in mind?

If you’ve been reading my blog for any length of time, you will know that I bang on about “start with the end in mind“. And how it’s really hard to do that without knowing what the “end” can look like. Throwing an Online Strategy into the mix may only add to the confusion… Yes, there are sound universal business practices that should be used at start-up and during growth (Online Strategy included), which would have you in the best shape when the urge to purge takes hold. However, even if you only start getting your ducks in a row…

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why we love Top 10 lists…

PSYCHOLOGISTS HAVE DISCOVERED A “TOP-10 EFFECT,” WHERE PEOPLE LUMP THINGS INTO ROUND-NUMBER GROUPS AND VIEW EVERYTHING ELSE AS INFERIOR. THE LESSON? NEVER, EVER BE 11TH. The business lessons for the Number 11’s of the world is pretty clear: crack the Top 10 at whatever the cost or change the reference point to Top 12. To get the background, read the FastCo Design article here… We even know this from our Google search experiences right? So what are you Top-10 worthy in? The business you’re running, where do you come on a list of providers offering what you do? If you’re…

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Strategy for Personal Success is Just as Important as for Business…

“Just as we need strategy for business success, we need to plan for successful lives. Without one, we allow all kinds of forces to push, pull, twist, and turn us into mental and emotional pretzels. Our inability to say ‘no’ pushes us into time-wasting activities; a lack of strategic direction allows us to be pulled down a career path we never wanted; good intentions to volunteer in the community are twisted into negative comments when we’re not able to meet the time commitments; and we’re emotionally turned around when the relationship we let wither finally ends.” Strategy for Personal Success:…

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